Businesses supporting a cause

For topics unrelated to bush walking or to the forums.

Do you care if a business donates money to a charity?

I could not care less either way
1
11%
I don't want to know, and I would think it is just a marketing ploy
2
22%
Yes I would like to know as it may change my decision to buy from them
3
33%
Yes I would be interested but it wouldn't change a thing
1
11%
I am very cynical and even think this poll is a marketing ploy
2
22%
 
Total votes : 9

Businesses supporting a cause

Postby simonm » Fri 06 Dec, 2013 12:17 pm

Hi all,

I have been mulling over supporting a cause that is unrelated to my business, well it's actually related to one of my jobs but not to the one I am considering donating a percentage from.

Do people care to know, or do people see it as merely a marketing ploy?

I swing back and forth from "just do it without others knowing", to "let people know as it may raise awareness", though I am concerned about people seeing it as just some sort of marketing ploy.

I was involved in a fundraiser a few years back on the back of a sea kayak trip I did with a mate, and I am keen to help out a similar cause again but this time through a longer term commitment.

I would be interested in people's thoughts.
simonm
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Re: Businesses supporting a cause

Postby tastrax » Fri 06 Dec, 2013 12:49 pm

I would suggest be up front about it (same as I am re Kiva in my signature). It doesn't need to be any more than that and it may just influence some viewers/readers.
Cheers - Phil

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Re: Businesses supporting a cause

Postby simonm » Fri 06 Dec, 2013 12:54 pm

Yeah I guess if I did put it on the site it would be done discreetly without it being in people's faces. E.g. ?% of our sales goes to supporting .......
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